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Nike's first self-lacing basketball shoes go on sale in 2019 for $350

Nike's first self-lacing basketball shoes go on sale in 2019 for $350

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If you've always wanted to play basketball in a pair of self-lacing shoes like Marty McFly's Nike Mags, you will get your chance next year. On the company's quarterly earnings call executives revealed plans for an "Adaptive" performance basketball shoe in 2019 that will cost around $350. Two years ago we got our first look at the HyperAdapt self-fitting technology in a $720 low-cut training shoe, but this technology will be cheaper and probably lighter, and obviously more athletically-inclined than the 2015 Nike Mag (shown above).
If you've always wanted to play basketball in a pair of self-lacing shoes like Marty McFly's Nike Mags, you will get your chance next year. On the company's quarterly earnings call executives revealed plans for an Adaptive performance basketball shoe in 2019 that will cost around $350. Two years ago we got our first look at the HyperAdapt self-fitting technology in a $720 low-cut training shoe, but this technology will be cheaper and probably lighter, and obviously more athletically-inclined than the 2015 Nike Mag (shown above).
If you've always wanted to play basketball in a pair of self-lacing shoes like Marty McFly's Nike Mags, you will get your chance next year. On the company's

Renewing their mission to create an accessible, self-lacing sneaker, Nike released the Adapt BB 'Nike Mag' in May 2019. This rendition aggressively channels the Nike Mag, a replica of the shoe seen in Back to the Future Part II. The 'Air Mag' colorway features a Wolf Grey Flyknit upper, accented by multicolor dots and a splattered motif on the midsole. Wearers can personalize the fit of the shoe using light-up buttons located on the side, or by logging on to the accompanying smartphone app.